uSens Event Production &
Media Strategies
Role
Event and Integrated Producer
Project Type
Event Production
Event Marketing
Video Production
Capacity
Event Planning and Execution
Media Strategies
Logistics Planning and Execution
Event Design
Technology Demo Production
Event Marketing and Integrated Production
I served as the integrated producer for uSens during the early years of their business, supporting the launch of their first VR and AR technology, including the FINGO device. In this role, I advised on media marketing strategies, coordinated video demo production, and created all product demonstration content for business partnership pitches and investor meetings. Beyond event production, I helped shape their broader media and marketing strategy, ensuring a cohesive narrative across live events, digital campaigns, and video assets to maximize visibility and engagement for their emerging technology.
Impact
By supporting the development and promotion of uSens’s early AR, VR, and AI products, I helped the startup communicate its technological innovations effectively to investors and partners. These efforts contributed to their growth and eventual expansion of business and manufacturing operations to China in 2023, setting the foundation for the company’s ongoing global presence.